Our Story

The Story Behind Net Profits Consulting

Before Net Profits was a consulting brand, it was survival — keeping a soul food restaurant alive, serving the community, and learning in real time how money actually moves in a small business.

I started like most owners: doing everything. Ordering, cooking, scheduling, payroll, dealing with vendors, and trying to keep the lights on. We had customers and lines — but the numbers weren’t always telling the same story as the dining room.

That tension — between what the hustle feels like and what the books say — is what pushed me deeper into accounting, tax, operations, and eventually my MBA. Net Profits Consulting is how I help other owners skip years of pain and build systems that respect both their grind and their goals.

“My job is to translate what’s happening on the line and in your bank account into a clear plan you can actually follow — without burning out.”

Timeline at a Glance

2008–2014
From Back of House to the Books

Running Carolyn’s Soul Food day-to-day while learning the language of accounting, payroll, and vendor control the hard way.

2014–2020
Formal Accounting Foundation

Completed B.S. in Accounting, built stronger bookkeeping systems, and started helping other owners make sense of their numbers.

2020–2024
Net Profits & Partner Ecosystem

Launched Net Profits Consulting, layered in tools like QuickBooks, monday.com, Gusto, and other partners to automate and scale.

Now
MBA + Systems for Foodpreneurs

Completing my MBA while building repeatable systems for restaurants, ghost kitchens, and small teams who refuse to stay in chaos.

What I Believe About Business

  • Profit shouldn’t be a mystery. Owners deserve a simple, honest view of what’s really happening.
  • Family businesses and Black entrepreneurs carry extra weight. The systems should lighten that, not add to it.
  • Foodpreneurs need more than recipes. They need menu costing, delivery math, and cash-flow guardrails.
  • Burnout isn’t a badge. “No Business Fatigue” is the standard I want for every client.
  • Technology is a servant, not the boss. Tools should support your workflow, not run your life.

Net Profits exists so you can keep your culture and your flavor — while your numbers, systems, and tools quietly keep you paid.

Who I Built This For

Restaurants & Foodpreneurs

Soul food spots, ghost kitchens, food trucks, and catering brands that need menu-level clarity and delivery strategies that actually work.

Family Businesses & Side Hustlers

Owners juggling staff, kids, parents, and customers — who want to grow without losing themselves in the process.

Service Providers & Small Teams

Agencies, consultants, and contractors who need clean books, simple workflows, and a partner stack that scales with them.

How We Work Together

I keep the process simple on purpose. You don’t need another complicated project — you need a clear path from “I’m tired” to “I know exactly what to do next.”

Step 1

15-Minute Strategy Call

We talk about your business, your stress points, and what “winning” looks like in the next 90 days.

Step 2

Mini Audit & Profit Map

I review your books, tools, and operations to spot leaks, bottlenecks, and quick wins.

Step 3

System & Stack Build

We design and implement the right mix of bookkeeping, workflows, and partner tools for your stage.

Step 4

Support & No-Fatigue Rhythm

You get a simple, repeatable rhythm: what to watch weekly, monthly, and quarterly — without burning out.

Want the full breakdown of offers and packages? See the Services page →

Where the Partner Ecosystem Fits In

I don’t push tools just to check a box. I use a curated partner ecosystem — QuickBooks, Gusto, monday.com, PandaDoc, Shoeboxed, Onramp Funds, and more — to support the systems we design.

Each tool is there to do a job: capture data, reduce friction, or protect your time. If you already have software you like, we’ll either integrate it or explain why a change could save you money and stress.

Curious what your ideal stack would look like? Explore the Partner Tools & Ecosystem →

“We’re not building a ‘tech stack’ to show off — we’re building a profit stack that quietly supports your life.”

What It’s Like to Work With Me

Expect plain language, straight answers, and a mix of restaurant realism with financial discipline. We’ll celebrate wins, but we’ll also talk honestly about what the numbers say.

  • Respect for your time: Clear agendas, no fluff meetings.
  • Respect for your story: Your background and community matter in the plan.
  • Respect for your money: Every system must either protect or produce profit.
From Clients & Community

“Cornelius doesn’t just do books — he understands what it feels like to be in the business every day. The plan we built actually matches our reality.”

Want to see how systems and tools play out in real businesses? Browse Case Studies & Results →

If This Sounds Like the Support You’ve Been Missing…

Let’s have a simple, pressure-free conversation about where you are, where you want to be, and what systems will get you there without burning you out.

On Our First Call, We’ll:

  • Clarify your top 2–3 stress points in business right now.
  • Identify which Net Profits service and stack fits your stage.
  • Outline a simple 60–90 day plan — in plain language.

No jargon, no shame, no “you should have known this already.” Just real talk, from someone who’s been where you are.

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